Integrating Planned Giving into Your Campaign/Major Gifts Program

Title:
Integrating Planned Giving into Your Campaign/Major Gifts Program
Presenter(s):
Brian M. Sagrestano, JD, CFRE
Length:
Added:
Thursday, February 22, 2018
Description:

Integrating Planned Giving into Your Campaign/Major Gifts Program
Presented by Brian M. Sagrestano, JD, CFRE


At the conclusion of this session, participants will:
• Understand the behavior differences of generational cohorts and how they impact philanthropy
• Be able to apply generational differences to their fundraising approaches with individuals
• Have new tools to maximize revenue from existing prospects of all different generational cohorts

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