Messaging That Makes Funders Say Yes Value Propositions, Segmentation, and Saying Less (Better)

When:  Apr 2, 2026 from 11:00 AM to 12:15 PM (PT)

Description
Many organizations struggle to secure funding not because their work lacks impact, but because their messaging tries to speak to everyone at once and is often limited to proposals alone.

This interactive workshop helps fundraisers clarify what different stakeholders value and adapt messaging across proposals, donor conversations, board communications, and external marketing. Participants develop four stakeholder-specific value propositions using existing materials.

Participants Will Leave With
 A framework for identifying what different stakeholders value
 Four stakeholder-specific value propositions
 Tools to adapt messaging across fundraising and marketing channels
 Confidence in choosing the right message and medium 

Learning Outcomes

Participants gain clearer, more confident messaging and practical tools to activate it without increasing workload. 

Fees

Members - $20

Future Members - $35

Bundle and Save! Purchase the bundle ticket for Small Shops Webinars and save $10!

Event Image
Download to Your Calendar Outlook Google