AFP Members: $15 // Non-Members: $25
Presentation Topic:
Your cause is worthy of support. After sharing your case for support and the infinite possibilities with additional resources, transitioning the prospect into a donor is the natural conclusion of your successful presentation. The Ask can be intimidating for any fundraiser, regardless of years of experience, especially when confronted with unexpected barriers. In this virtual session, we will present strategies for embracing and navigating objections and shifting doubt into cause commitment. The best practices on effective closing tactics are applicable for any nonprofit. In addition, increase knowledge of current trends in the philanthropic landscape including, donor sophistication, preparing for generation Z and the entrepreneurial philanthropy. Participants are invited to engage in dialogue to enhance the virtual experience.
Join presenter LaShonda Williams, CFRE, and fill your fundraising treasure trove with the donor cycle essentials ranging from pre-approach to donor stewardship for the next gift. The evidence-based closing tactics will equip you with strategies to garner support; shift donor hesitancy into experiencing the joy of giving; understanding objections as opportunities; and applying the strategies to ensure you are ready to make The Ask. Although the session will focus on cultivating individual donors, the principles are applicable to foundations and corporations. The session will deliver fresh perspectives to close with confidence and elevate your organization’s fundraising. The answer to the question is, yes! You will be ready to make The Ask.
Key Takeaways
- Establishing and strengthening meaningful donor relationships (Pre-Approach)
- Review and learn how to overcome objections
- Effective in-person and virtual closing strategies
- Stewardship for the next gift
A link to join the meeting will be included in your registration confirmation email and also sent the day of the event