4 Pillars of Donor Communication
Presented by: Lynne Wester
Lynne’s thought leadership is regularly featured in publications such as the Washington Post, Chronicle of Philanthropy, and CASE Currents. She is a four-time author and has contributed to two other books. She also hosts the #1 nonprofit podcast in the world — Fundraising is Funny — alongside T. Clay Buck, CFRE.
Lynne received her B.A. from the University of South Carolina, holds a Masters in Strategic Fundraising and Philanthropy from BayPath University, and proudly sports a DUCKtorate from the Disney Institute. She volunteers at many nonprofits and serves on the University of South Carolina board.
In The 4 Pillars of Donor Communications—Information, Persuasion, Gratitude, and Impact—you'll discover how to create compelling messages that resonate, engage, and inspire action. During this workshop, Lynne Wester, Principal and Founder of the Donor Relations Group, will share how to craft communications that place the donor at the forefront by weaving narratives that captivate readers and foster lasting connections.
Schedule:
8:30 am – Registration and Breakfast
9:00 am - 12:00 pm – 4 Pillars of Donor Communication
12:00 pm - 1:00 pm – Lunch
1:00 pm - 2:00 pm – 4 Pillars of Donor Communication (cont.)
2:00 pm - 4:00 pm - Generational Giving, Monthly Giving with James Goalder
Cost: $100 for AFP Members / $140 for Guests