A critically important ingredient for fundraising success, the role of values, including ethics, by fundraisers, nonprofit leaders, and board members, may be the least discussed. In an interactive conversation between our presenter and audience members that uses humor, experience, and real-world scenarios faced by fundraisers across all types of organizations, we will explore why values provide the essential foundation on which we build the fundraising house of success. Attendees will leave with practical, specific tips and strategies.