Tips, Types, and Tools for Nonprofit Email

When:  Aug 4, 2021 from 08:30 AM to 09:30 AM (CT)
Associated with  AFPKC
Does your nonprofit struggle with good email strategy? In many ways email is more demanding than traditional forms of communication. Improve the performance of your organization’s emails. Discover different types of cultivation and fundraising emails to keep your audience engaged. Get tips on personalization, segmentation, and more to increase donations.

CFRE Credit - 1

Speaker:
John Walsh is the Email Marketing Manager at the Billy Graham Evangelistic Association, a nonprofit organization. He is responsible for creating strategy, segmenting, sending, testing and reporting on all email campaigns. In his time at BGEA, John has increased the ROI on fundraising emails. John loves putting things together, so when he is not assembling emails he can be found building Legos with his kids.
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