Since fundraising is always about building deep relationships with your donors, prospect research is a critical tool. It captures what makes your prospect tick and offers information on how to cultivate and practice good stewardship with your potential donor. Prospect research helps you get in-the-door, make the ask and secure a larger gift than you thought possible.
Presented by: Chris Keeshan, M.S., CKA President and Sheri Cafer, CKA Fundraising Strategist
Chris Keeshan - Founder & President: Chris Keeshan, M.S. is Founder and CEO of Chris Keeshan Associates, Inc. and Bold Blonde, an executive coaching company. Her 25 years of fundraising and training experience offer clients confidence in reaching their fundraising goals, keen fundraising strategy, creative bold approaches to get in the door with prospects, and unsurpassed prospect research that turns a cold call into a warm call.
Sheri Cafer - Fundraising Strategist: Sheri Cafer is CKA’s Fundraising Strategist. Sheri is an innovative leader and manager with extensive experience motivating and directing teams to achieve organizational goals. She excels at motivating teams to deliver results as well as coaching and mentoring clients to improve performance. Through her years of volunteer experience, Sheri has been an integral part a variety of fundraising teams.