Presented by: Chris Keeshan, M.S., CKA President and Sheri Cafer, CKA Fundraising Strategist
Workshop description: Since fundraising is always about building deep relationships with your donors, prospect research is a critical tool. It captures what makes your prospect tick and offers information on how to cultivate and practice good stewardship with your potential donor. Prospect research helps you get in-the-door, make the ask and secure a larger gift than you thought possible.