"Crafting Compelling Legacy Messages" presented by Aimée Lindenberger from Refocus Fundraising. Aimée's insights are based on her latest book, "How to Talk About Legacy Giving: Your Guide to Creating Inspiring Legacy Messages," the first installment in her Legacy Giving Essentials series. This book, a #1 best seller at AFP ICON this year, offers practical strategies to enhance your legacy marketing efforts.
Aimée Lindenberger is a renowned speaker at AFP and CAGP conferences, with her recent session at CAGP National in Ottawa receiving a sold-out attendance. Don't miss this opportunity to gain actionable insights that will transform your organization's approach to legacy giving marketing.
Aimée Lindenberger, CFRE
Aimée is the founder of Refocus Fundraising and a Senior Consultant at Global Philanthropic Canada.
With over 20 years of marketing and communications experience and being one of the first in the world to earn a certificate in Philanthropic Psychology, she brings innovative approaches to charities across Canada, helping them engage supporters more deeply, especially in legacy giving which is her passion. She has helped many organizations raise more money, including United Way British Columbia, Plan International Canada, the Heart & Stroke Foundation, WWF-Canada and The Salvation Army.
Aimée is the author of "How to Talk About Legacy Giving", she’s held leadership roles in the Greater Vancouver Chapters of both CAGP and AFP, and regularly contributes to the sector as a speaker and teacher.