Summer Session with Leah Eustace

When:  Aug 21, 2019 from 8:00 AM to 4:00 PM (CT)

Whether you are a part of the development team, the marketing and communication team, or a nonprofit leader or board member, you will find the sessions offered at Summer Session 2019 engaging, thought-provoking, and enjoyable. Register for a full-day of learning or choose to attend one or the other. Check it out!

8:00 a.m.       Registration and Continental Breakfast

8:30 a.m.       Let’s Talk about the Elephant in the Room: Mental Health and the Nonprofit Sector  

One in five adults in North American experience some form of mental illness in a given year. Anecdotal evidence shows these statistics to be even greater in the nonprofit sector. Whether you’re interested in creating an accessible and safe place for those with the invisible disability of mental illness, or whether it’s a health challenge you face yourself, this session will put ideas and strategies forward for creating healthy people and healthy workplaces.

Noon: Lunch (included with full-day registration)

1:00 p.m.       The Science of Story

We all know about the power of story in fundraising, but why are they so powerful? What is it about the human brain and how it works that makes a story so engaging? In this session, Leah will dig deep into the brains of our donors and share research and insights into the role of narrative in guiding donor behavior.

Leah Eustace, M.Phil, MInstF, CFRE, ACFRE  
President, Blue Canoe Philanthropy

Leah is an idea-generator and strategic thinker with a wide and varied background in charitable fund development. Over the past 25 years, Leah has raised hundreds of millions of dollars for organizations around the world. As a fundraising success coach, Leah will partner with you to tell powerful stories through cases for support and other donor communications. She’ll guide you in strategic and operational planning, and she’ll look under the hood of your program to help unleash your potential.

Leah is a Board Member of the Association of Fundraising Professionals, the AFP Foundation for Philanthropy Canada, the Canadian Association of Gift Planners, AFP Canada and the ACFRE Credentialing Board. She speaks internationally in the areas of legacy giving, donor psychology, leadership, and philanthropic trends. As well, she’s a regular contributor to Advancing Philanthropy, Hilborn e-news, and many other publications

Visit to learn more about Leah.


Rasmus Center Gundersen Medical Center - La Crosse
1900 South Ave
La Crosse, WI 54601
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Nancy Brown