March Members Luncheon

Join our panel of four nonprofit professionals as we explore innovative strategies for annual appeals and direct mail fundraising. This session will feature insights from organizations that outsource their direct mail efforts, as well as smaller nonprofits managing campaigns in-house. Panelists will discuss the biggest shifts in direct mail, key indicators of a sustainable program, and practical tips for refining messaging, strategy, and performance tracking—especially when working with limited resources. Learn how collaboration with agencies and ongoing evaluation has shaped their successes and discover actionable strategies to maximize your annual appeals. We look forward to an engaging discussion that offers valuable takeaways for nonprofits of all sizes.

Panel Presented By:

About the moderator:

Matthew is Vice President of Client Service at Brad Cecil & Associates, where he partners with nonprofits to build fundraising programs that center community, equity, and the dignity of those they serve. Prior to joining Brad Cecil & Associates, Matthew was Development Director for Life Schools and worked at the agency Pursuant, where he managed direct response programs for some of the largest universities and national nonprofits in the country. He is committed to reshaping how organizations connect with donors—grounding every strategy in impact, equitable access, and the power of collective action.

Click here to learn more about our panelists.