1:00-2:00 PM Eastern | Presenter: Jeremy Wells, MA, CFRE
Fundraisers and nonprofits are constantly looking for ways to grow their giving and increase their impact. One great way to do this is to leverage more non-cash assets for your program. Did you know that only about 10% of wealth is held in cash, yet it continues to be the primary gift nonprofits request and donors give? If we want expanded results and impact, we need to find ways to ask for more gifts of assets as opposed to gifts of income. By incorporating non-cash assets into your fundraising strategy, fundraisers and organizations have the opportunity to both amplify their results and impact. These gifts can often be smarter gifts for donors to make as well!
At the end of the session, participants will:
- Learn the next best steps to establishing or growing a non-cash asset program at your organization
- Understand the processes and procedures needed to make this a seamless and enjoyable process for the donor
- Discover the partners that exist to help you move these strategies forward successfully
- Avoid the most common mistakes that trip up fundraisers and cause frustration for donors
Presenter:
Jeremy Wells, MA, CFRE has been in the fundraising profession for more than 25 years. During that time, he has led dynamic fundraising teams at multiple universities and at the Saint Paul & Minnesota Foundation, one of the country’s largest community foundations, for the past 13 years. During his time at the Foundation, Jeremy has helped the team build one of the most robust non-cash asset programs in the region, and they have secured nearly $1 billion in charitable gifts during Jeremy’s tenure. Jeremy has also been an active volunteer with AFP, has served on more than a dozen nonprofit boards, and has served as an adjunct professor/lecturer at 3 different universities.