AFP Webinar — From Momentum to Millions: Engaging Stakeholders to Maximize Your Day of Giving

1:00-2:00 PM Eastern | Presenter: Kimberly Coveney

Learn how National FFA grew its day of giving from $230,000 to $1.6 million by activating a wide range of stakeholder groups—from alumni and volunteers to corporate partners and internal champions. This session will share proven strategies for expanding reach, building urgency, and sustaining year-over-year growth. Attendees will leave with actionable ideas to elevate their own giving days, whether launching or scaling.