AFP Webinar — Shifting Generosity: What Younger Donors Want and How to Respond

When:  Jun 17, 2026 from 01:00 PM to 02:00 PM (ET)

1:00-2:00 PM Eastern | Presenter: Daa'iyah Rahman

Millennials, Gen Z, and Gen Alpha are transforming philanthropy with new values, tools, and expectations. From crowdfunding to crypto, climate action to community care, these donors seek authenticity, transparency, and measurable impact. This session explores the giving patterns and motivations of emerging generations, providing ethical and inclusive strategies for fostering meaningful connections. Attendees will leave with practical insights to diversify donor pipelines, engage younger supporters authentically, and adapt fundraising practices to align with the shifting generosity shaping the future of our sector.


Presenter:

Daa’iyah “YaYa” Rahman is a fundraising and engagement professional with expertise in individual giving, corporate partnerships, and community outreach. As Engagement Manager at Open Doors Academy, she builds relationships that empower youth and strengthen Cleveland’s communities.

A Howard University alumna, YaYa began her career on Capitol Hill with Congressman Juan Vargas and has since advanced equity-driven initiatives across sectors. She serves on the boards of MVMT and the Hunger Network, mentors at Wade Park School, and is active in the arts through Blakk Jakk Dance Company.

Her leadership has been recognized with Crain’s Cleveland 40 Under 40 (2024) and the Movers and Shakers Award (2025).

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