Special events have long been synonymous with fundraising and as a result, every fundraiser has a story of cold food, missing golf balls, no-show volunteers, and the $200 pot of hotel coffee. We also know that fundraising events, on average, have one of the lower net profit factors and yet, they are often the go-to solution in a financial pinch. It is essential that every fundraiser understand the value special events can play within their organization, as well as the importance of setting appropriate financial, time management and resource expectations. In this session we will discuss this love-hate relationship, as well as review the cornerstone elements of successful events, including how to define success, knowing when to move on and setting pragmatic boundaries for the future.
By the end of this session, participants will be able to:
Presenter: Amy Wolfe, MPPA, CFRE
Amy Wolfe is the President and CEO of AgSafe, whose mission is to advance the food and farming industries' commitment to a safe, sustainable workforce and food supply by providing practical education and resources. Her career includes tenure as a legislative aid in the California State Assembly and as Vice President of the California Agricultural Leadership Foundation. Ms. Wolfe is also dedicated to her community and profession, serving on the Board of Directors for the Association of Fundraising Professionals as well as being a member of Modesto Rotary and 30-year member of the Girl Scouts Heart of Central California. Ms. Wolfe received her Master of Public Policy and Administration from California State University, Sacramento, her Bachelor of Science from California Polytechnic State University, San Luis Obispo and is accredited as a Certified Fundraising Executive (CFRE).