1:00-2:00 PM Eastern | Presenters: Joe Conley and Samantha Jasnos
Every organization strives for a healthy donor pyramid: many fast-acting low-level donors; a fair number of dependable mid-level donors; and, of course, some major donors to bring about high impact. However, the reality is that many organizations actually have more of a donor hourglass: many low-level donors, some major donors, and very few in between. Those organizations are potentially losing out on current giving potential AND the opportunity to cultivate future major givers by leaving out mid-level donors. With year-end right around the corner, join fundraising experts Joe Conley, manager of solutions architecture at Bonterra, and Samantha Jasnos, VP of Strategy at TrueSense Marketing as they provide insights into what you can start doing in preparation for the giving season to cultivate this important yet elusive group, including:
PLEASE NOTE: BY REGISTERING FOR THIS WEBINAR YOU AGREE TO HAVE YOUR CONTACT INFORMATION, INCLUDING E-MAIL ADDRESS, PASSED ON TO BONTERRA FOR THE PURPOSE OF FOLLOWING UP ON YOUR INTERESTS.