Session 2: Asking Questions, Listening Effectively, and Engaging Donors with Compelling Presentations
Tuesday, May 16, 2023
10:30 am - 12:00 pm (Pacific)
Presented by Jack Alotto, MA, CFRE
Approved by CFRE International for 1.5 CEs
Fundamental questioning and listening can carry a fundraiser through the interview process with a donor, from the pre-ask meeting to the solicitation and throughout the stewardship process. Need Discovery, the art of asking questions and listening effectively, allows you to uncover a donor’s underlying motivations, needs, and priorities. The information curated through these meaningful interactions will set a fundraiser up to successfully present their cause and align their organization’s work with what matters most to the donor. With these relationship-driven fundraising techniques, you can help your donor see the benefits of becoming a committed supporter of your organization.
• Develop a five-step strategy for asking meaningful questions.
• Discover how to build units of conviction for use in your presentations.
• Find the presentation style that works best for you.
Free workshop for AFP Members.
$30 per session for Non-Members