Session Descriptions

Keynote Session: Are Sacred Cows Holding You Back?


Presented by: Paul Heaton
Organizations have a way of developing habits, activities and traditions that, while good ideas at the time, may no longer be serving them well. Learn how to identify some of your potential “sacred cows,” and how to adjust (or eliminate) them in order to make room for more productive fundraising practices. Navigating change like this requires deft management of the people above and below you, as well as the volunteers with whom you work. This session will include strategies for how to help those around you become more productive and supportive of your important work as a fundraiser.

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