The Importance of Cohesive Digital Marketing for Successful Fundraising in 2024

When:  Feb 1, 2024 from 12:00 PM to 01:30 PM (PT)
Associated with  AFP CA, Yosemite Chapter

Presented by: Sara Jane Mallow from Jane Media Services

Sara will be share her expertise in social media marketing by illustrating the direct impact social media has on donor engagement and contributions through successful fundraising campaigns. She will describe the elements of cohesive marketing and discuss the impact of a strong brand identity on donor relations and public perception. Sara's key social media strategies will come into play with targeted content, storytelling, visual elements and multimedia as illustrated by case studies and emerging trends to maximize fundraising potential, while providing solutions to common challenges we might face. You will have an opportunity to ask questions as well as receive tools and resources for creating or updating your own social media solutions.

Sara Jane Mallow sits in front of her Apple computerSara Jane is the Founder & CEO of Jane Media Services. 

After 10+ years working in the photography industry and having the sense that Social Media Agencies didn't offer the unique creative perspective that growing brands needed, Sara founded JANE Media Services. 

Jane Media Services has been offering superior social media services, web design and branding for the past 5 years to clients across the country. 

Things she does at Jane Media:

  • Client communication
  • Website Design
  • Photographer
  • Social Media Management
  • Pays the bills
  • Loves to start 173 new projects everyday

When: February 1, 2024; 12:00 - 1:30pm

Networking & Announcements 12:00-12:15, followed by the presentation.

AFP membership not required.

AFP Members may bring a guest free of charge once each year.

AFP Members: $25.00

All others: $35.00

Please Note: Lunch is included in the price. 

Register below by January 31, 2024, 10:00am, using PayPal, or email us at to RSVP and pay at the door (PayPal, cash or check preferred)

Please select member/nonmember option: 

Cohesive Digital Marketing
Name of Attendee(s)

Full participation in The Importance of Cohesive Digital Marketing for Successful Fundraising in 2024 is approved for 1.25 points in Category 1.B -Education of the CFRE International application for initial certification and/or recertification.

CFRE Approved


821 L Street
Modesto, CA 95354